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Lal Myya

(EAST)

Describe your background and industry experience, and explain how it will help you contribute to the SOCAN Board of Directors?

I am a singer-songwriter, producer, and engineer who has competed in beat battles such as Battle of the Beat Makers, where I placed Top 15 worldwide, which led to working with Grammy-nominated producer Mannie Fresh. I am a graduate of The Remix Project and was enrolled in the “Women in the Studio” program with the Canadian Music Publishers Association, which supports female producers in the music industry. I also participated in the MNDSHFT program with Vapor Music, focusing on sync and scoring, and was a member of BeatClub, founded by Timbaland.

Throughout my career, I have worked with Grammy-nominated and winning, as well as Billboard-charting producers and songwriters. I have worked with artists signed to major labels such as ADA, Warner Music Group, and Universal Music Group, and with artists and actors branching into music, including Omari Hardwick, Laura Marano, and Soma Chhaya and more. I have spoken on several producer panels, such as Honey Jam and ARC.

My work has been featured in sync placements with companies such as Samsung, Adidas, Netflix, CBC, Tubi, Prime Video, Red Bull and more. I have built relationships with many industry players, and as an independent artist, I have amassed over 20 million streams across digital platforms, held distribution deals with LVRN and Believe.

Having worked across different sides of the music industry, I’ve seen the challenges SOCAN members deal with, from navigating the business side to handling the day-to-day realities of being a creator. I know how important fair pay, clear royalty processes, and access to opportunities and mentorship are, especially for emerging and underrepresented creators.

On the Board, I’d bring a real-world, working-creator perspective, pushing for education, access, and policies that support songwriters and composers, while keeping SOCAN, supportive, and ready for whatever’s next.

In your opinion, what issues will be most important to SOCAN members over the next three years?

Over the next three years, I think SOCAN members will be focused on access to opportunities and education. With streaming, sync placements, independent releases, and social media, it’s more important than ever for creators to understand how their royalties work and have the tools to maximize their earnings. SOCAN has already done a lot for artists, from writing camps and grants to advance support and educational sessions, such as SOCAN Academy. Expanding these workshops would further strengthen member access to industry knowledge and resources, especially since many emerging artists handle their own publishing and royalties without guidance. Continuing to give them these tools is key to building sustainable careers. Ongoing support, mentorship, and education for emerging and underrepresented artists will also remain important.

New technologies like AI-generated music are another big area to watch. As these tools become more common, SOCAN will need to make sure creators’ rights are protected and that policies evolve with the industry. As a songwriter, producer, and independent artist, I have firsthand insight into these challenges, and I’d work to ensure SOCAN keeps supporting creators in meaningful ways while staying adaptable and forward thinking.